To all readers who are in advertising and consumerism

Let's watch this documentary. Branding, golden calf- as told from a hippy hipster. It's going to be good. And no, I'm not being sarcastic. If you've purchased an Apple product within two years, be prepared to feel like an ass after watching this. Directed by Gary Hustwit who also did "Helvetica".

Song is by El Ten Eleven. They sound like Ratatat, except they don't. If you want their albums, holler. Thanks to Lash for the 10 11 stuff.